I built this as a shot list + workflow so you can hand it to a videographer or follow it yourself.

DIML (Day in My Life) — Lifestyle + Signature Stand IntegratioN

1. Morning Routine (Soft, Natural Light)

  • Wake-up aesthetic shots (sun through curtains, slow morning energy)

  • Bathroom vanity shots with the Signature Stand set up

  • Brushing out extensions on the Stand

  • Quick tutorial: “How I prep my extensions for the day using the Signature Stand™”

  • Applying clip-ins (smooth transitions, close-ups of texture and volume)

  • Miami balcony or window shots showing final look

2. Get Ready With Me (GRWM) — Full Signature Stand Workflow

Capture EVERYTHING in a smooth sequence so viewers understand the ease:

A. Prepping Extensions

  • Wash – stand in shower/bowl setup

  • Condition – demonstrate hands-free ease

  • Dry – blow-dry clip-ins while they’re secured

  • Style – wand, Airwrap, rollers

Emphasize: no slipping, no juggling, no towel mishaps, clean workspace.

B. Styling Final Look

  • Using Dyson Airwrap (blowout and curl versions)

  • Before/after transformation with extensions ready on the Stand

  • POV shots + mirror shots

3. Day in My Life Shots Throughout Miami

Integrate the Stand in quick, natural cut-ins:

A. Workspace

  • Laptop open, editing, emails, CAD files

  • Writing, planning content, working on Signature Society

  • Tool placed beautifully on desk for “CEO lifestyle vibes”

B. Hotel Room / Airbnb

  • Signature Stand on vanity

  • Tools and products laid out aesthetically

  • Clip-ins hanging, drying, curling

C. Out and About

  • Coffee at a Miami cafe

  • Beach walking shot

  • Shopping / lifestyle b-roll

  • Close-up hair shots (wind movement, texture) 

GUIDED LESSONS — FILMING LIST

Section 1: Welcome Video

  • Welcoming shot on a clean background

  • “Hi, I’m Shelley…”

  • Quick overview of what the course includes

  • The Stand displayed next to you

Section 2: Who Is Shelley?

  • Personal story

  • 22 years in extensions

  • Patented product in 5 countries

  • Mission to make extension care easier

  • B-roll of:

    • You teaching

    • You styling

    • Hairdreams moments

    • Viral reel clips

Section 3: What Is The Signature Stand?

  • Show the tool from every angle

  • Break down features:

    • 8 magnets

    • Custom seal

    • 30 teeth

    • 3 industrial suction cups

    • Patented design

Section 4: What Problem Does It Solve?

Film these visuals:

  • Clip-ins slipping off bathroom counters

  • Trying to wash hair in the sink with no support

  • Curling extensions with nowhere to place them

  • Wefts tangling while air drying

Then cut to:

The Stand solving every single scenario.

FOUR-SECTION PHOTO SHOOT (Marissa’s Visuals)

White background • Clean • High-end beauty brand aesthetic

Capture the Stand In These Four Perfect Quadrants:

  1. WASH — water running, extensions secured, hands-free

  2. CONDITION — combing through conditioner, no slipping

  3. DRY — blow dryer in action

  4. STYLE — hot tool curl or Airwrap moment

FIGMA CHECKLIST

(Record screen or capture clean b-roll)

  • Open Marissa’s file

  • Click through each page

  • Add comments (on-screen typing visuals)

  • Highlight inaccurate or unfinished sections

  • Zoom into product frames that need updates

  • Show you making revisions

POWERPOINT PRESENTATION — PRODUCT UPDATE SHOTS

  • Screen recording updating the deck

  • Dragging in new Stand photos

  • Adding copy

  • Updating feature breakdown

  • Saving new version

  • Exporting PDF

Great b-roll for a “CEO day” reel.

OPTIONAL: SHORT CLIP INSIDE THE DIML

“How to put in clip-ins properly (3 simple sections)”

  • Section 1: Nape

  • Section 2: Middle

  • Section 3: Crown

  • Blend

  • Style with Airwrap

Perfect for YouTube Shorts + IG Reels.